What Will the Advertising Industry Look Like in Five Years?
Kate Scott-Dawkins, WPP Media’s Global President of Business Intelligence, takes a look at the shifting ad tech landscape and what it...
Advertising
Meta advertising expert reveals common campaign mistakes killing performance
Digital marketing professionals continue to struggle with fundamental Meta advertising campaign management issues that significantly impact performance across businesses of...
Cannabis Advertising Compliance 2026: Strategies That Scale
In the early years of legalization, retailers relied on “secret” shortcuts for dispensary advertising. Some slipped cannabis ads onto Google...
Why the advertising industry can’t wait for responsible AI guidelines
Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. The following...
Tech giants’ control of online advertising puts national security at risk: report
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Influencer marketing is replacing traditional advertising, but only if it’s honest
Authored by : Mariya Jamal, Chief of Staff, Dot MediaWhen influencer marketing first emerged, it was shiny, unstructured, and brimming...
Rust-Oleum To Settle “Earth Friendly” Lawsuit For $1.5M – Advertising, Marketing & Branding
Rust-Oleum sells a line of Krud Kutter cleaning products, which the company promotes as "non-toxic" and "earth friendly." A consumer...
Aritzia Marketing Strategy 2025: Brand, Advertising, Growth
As a Canadian-founded fashion boutique that blossomed into an international phenomenon, Aritzia’s strategy has traditionally shunned flashy ads in favor...
Q2 Advertising & Marketing Services Earnings: Liberty Broadband (NASDAQ:LBRDK) Impresses
As the Q2 earnings season comes to a close, it’s time to take stock of this quarter’s best and worst...
