Google offered to sell part of ad tech business, not enough for EU publishers, sources say
Brussels/New York: Alphabet's Google took a major step this year to end an EU antitrust investigation with an offer to...
publishers
Media Briefing: Why business publishers are finding value in social video ad revenue
However, platform programs that offer compensation for publishers’ editorial content are few and far between nowadays, after social behemoths like...
Google takes lion’s share of UK ad market as publishers lose out
New data reveals the UK had a bumper year for advertising in 2023, but news publishers lost out as more...
