Google Defies Ad Break Up Pressure in Wake of $3.5B EU Fine
Shares in Alphabet (GOOGL) were higher today on reports that the tech giant won’t break up its advertising business in...
Advertising Business
Netflix’s Ad Business: Game Changer or Overhyped?
Netflix's ad business is small but scaling fast, with the potential of becoming the next most significant revenue stream after...
PayPal taps data for ad revenue
PayPal Holdings has been building an advertising business since last September, creating a new revenue stream selling ads to the...
After fraudsters hacked her ad account, Ontario business owner says she had to fight Google
A London, Ont., business owner says Google is hurting her bottom line by refusing to fully refund charges that stem...
Patrick Mahomes, Meghan Trainor Yuk It Up in NFL’s $357.1M Ad Week
We’re maybe just a few minutes into the second quarter of Sunday’s Steelers-Jets game when the guy in the Emerson...
Fake Meta Ad Tools Spread via Malvertising, Hijack Business Accounts
In the ever-evolving world of cybersecurity threats, a new wave of malicious browser extensions is targeting Meta’s business ecosystem, posing...
Perplexity’s ad business is at a crossroads
The departure of Perplexity’s ads chief, Taz Patel, didn’t mark a pivot so much as confirm a tension that’s been...
‘The easy dollars are gone’: Retail media faces new tests as it nears maturity
On Wednesday, September 10, Digiday, Glossy and Modern Retail will be hosting Retail Media Advertising Strategies, a one-day event focused...
Tourist frustrated after noticing worsening trend at amusement park: ‘Can’t escape’
Rampant advertising began in America with three ads in the Boston News-Letter in May of 1704, according to the Massachusetts...
