Why This Year’s Holiday Ads Are Going Traditional
Before Halloween even rolled around, “Ralph Lauren Christmas” had already surpassed five million searches on TikTok.The trend, which sees creators...
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How Walmart is deploying the Grinch to boost holiday marketing
Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. Walmart’s Dr....
Coca-Cola’s 2025 AI-driven holiday ad draws mixed reactions
Public reaction to Coca‑Cola’s 2025 AI-driven holiday ads has been mixed, as the brand experiments with generative AI to refresh...
How Ryan Holiday Scaled Podcast Business, Reaches Anti-Ad Gen Zers
Twelve-time author Ryan Holiday's attention is divided between his books, two podcasts, a YouTube channel, and an email newsletter.Amid this...
What’s Your Favorite Holiday Ad? We Asked UVA Marketing Experts for Theirs
They can make you smile or shed a tear. They can get you to reflect or prompt you to look...
Target debuts ‘weirdly hot’ Santa for second holiday advertising push
Dive Brief: Target has unveiled a second holiday marketing campaign, introducing a fictional store team member named Kris, who acts as...
Catch a sneak peek of this year’s Starbucks holiday cup designs before they’re in stores
SW Retail Advisors founder Stacey Widlitz analyzes why Starbucks' stock is soaring after its new CEO announcement on 'The Claman...
Inside Disney’s increasingly global approach to selling holiday ads
It may be Halloween, but Disney Advertising has nothing to be afraid of: The media giant’s advertising arm reports it...
Intense election ad buying could upend brands’ holiday marketing plans
While marketers get ready to ramp up holiday campaigns this fall, many U.S. consumers will have politics on their minds....
