WPP chief Mark Read to step down as ad agency battles AI | WPP
The boss of WPP, Mark Read, has announced he will step down, as the advertising agency, which was once the...
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A Top TikTok Ads Exec Is Leaving the Company. Read Departure Memo.
Sameer Singh, a top TikTok ad executive, is leaving the company next month, an internal memo said.Singh oversaw the company's...
‘Read this ad with your nose’: The state of scent marketing | Analysis
At first glance, a series of unbranded red and yellow billboards popping up on the streets of Utrecht and Leiden...
