Canada Post strike strains Christmas shopping season
Getty ImagesIt’s one of the biggest shopping weekends of the year, but for many Canadians, this year’s Black Friday deals...
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In Ireland, anti-Black Friday marketing is reaching its own peak season
A new anti-overconsumption campaign has reached four in every five Irish citizens. But can marketing ever really convince people to...
How AI gives Hershey an edge for high-stakes Halloween season
NEW YORK — Candy marketers are nearing the finish line for their category’s annual marketing blitz as people stock up...
