WARC: Global ad spend to top $1 trillion in 2024
Dive Brief: Global advertising spend is expected to increase 10.5% this year to a total of $1.07 trillion, according to...
spend
Reddit marketing guide – maximize your spend
Thanks to its recent IPO, the social media platform Reddit is a hot topic in many circles, including marketing. That’s...
.jpg&h=630&w=1200&q=75&v=20170226&c=1 "APAC ad spend growth cools as global market tops trillion: WARC | News")
APAC ad spend growth cools as global market tops $1 trillion: WARC | News
While the global advertising market is poised for a record-breaking year, the Asia Pacific region is experiencing a slowdown in...
Marketers’ ad spend to grow in H2 led by social media and display, report finds
Dive Brief: The sense of optimism felt by the ad industry in the first half of 2024 is expected...
More marketers are turning to ad spend rather than sponsorships for awareness
Currently, the largest portion of marketing funds is spent on winning mindshare via advertising. In fact, advertising spend jumped three...
