YVR changing advertising agencies, set to get dynamic displays
New pact set to include a digital renewal with more dynamic, rather than static, displays The Vancouver Airport Authority (VAA)...
Advertising Business
Walmart to acquire smart TV maker Vizio for $2.3 billion
Walmart is buying the smart TV maker Vizio for $2.3 billion as it attempts to expand its rapidly growing advertising...
Walmart Acquiring Smart TV Maker Vizio for $2.3 Billion to Bulk Up Advertising Business
Vizio is getting snapped up by Walmart in a deal worth $2.3 billion, as the U.S.’s biggest retailer looks to...
Meta’s Ad Manager Glitch Causes Ad Prices to Soar
Some small businesses and performance advertisers using Meta's Ad Manager platform were hit with an unexpected glitch last week that...
Non-profit calls on investors to divest from advertising agencies working for polluting clients | News | Eco-Business
The financial backers of the world’s biggest advertising agency groups should rethink their investment strategies to encourage the likes of...
What Reddit’s IPO Filing Reveals About Its Ads Business
Reddit’s long-anticipated plan to go public is finally coming to fruition. The social network is expected to IPO next month...
How Walmart’s Vizio Acquisition Would Challenge Amazon’s Ad Dominance
This story was originally published February 15. It has been updated after Walmart announced on February 20 that it has...
Uber Eats peanut butter gaffe shows how a Super Bowl ad can go awry
Uber Eats will apparently remove a scene from its Super Bowl ad that depicts a man having an allergic reaction to peanut...
With Its Nascent Ad Business Making Strides, Netflix Schedules Its First In-Person Upfront Event In New York
A bit more than a year into selling advertising, Netflix is setting plans for its debut in the upfronts, the...
