TD launches Super Bowl marketing campaign to refresh brand after money-laundering scandal
Open this photo in gallery:TD is attempting to reintroduce itself to customers after its brand took a hit from a...
Brand
Reception of AI ads ‘sharply negative’ as brand beefs, misinformation brewed
If you watched the 2022 Crypto Bowl or the 2000 Dot Com Bowl, you might be used to ads from...
Lululemon Cuts 100 Staff As Pressure Mounts on the Brand
2026-01-27T17:33:26.747Z Share Copy link Email Facebook WhatsApp X LinkedIn Bluesky Threads lighning bolt icon An icon in the shape of...
What Really Drives Brand Growth?
Nestlé wants to invest more in marketing as it looks to sharpen the performance of its weaker brands and businesses....
Comedy agencies, meme metrics and the death of brand memory
“Advertising is not theatre. If the audience remembers the drama but forgets the brand, the curtain has fallen on effectiveness.”That...
Top 5 Brand Design Apps to Elevate Business Identity
In today’s competitive environment, establishing a strong business identity is essential. You need effective tools to streamline your design process...
Aritzia Marketing Strategy 2025: Brand, Advertising, Growth
As a Canadian-founded fashion boutique that blossomed into an international phenomenon, Aritzia’s strategy has traditionally shunned flashy ads in favor...
Plant-based food brand Yves Veggie Cuisine to be discontinued amid drop in demand
Slowing demand for meat substitutes is putting a Canadian plant-based brand out of business. Yves Veggie Cuisine, which is owned...
Columbia slams ‘pristine’ outdoors marketing with new brand platform
Dive Brief: Columbia Sportswear is embracing grit and humor with a new multi-season ad campaign that arrives nearly a year...
